Web Design

Gilbert RogersOctober 4, 2018
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5min41

We now live in the modern age where people use their smartphones more than their computers to access different websites. There is also some interesting technology that is slowly being used by different web developers in the hopes of attracting potential customers.

Whatever it is, you have to be on top of the design trends so that you could be ahead of the competition. Here are some of them that can surely leapfrog your site to success in 2018.

Responsive Design

Digital media can be viewed on larger displays and also on small mobile devices as well. Because of this, web designers and web development company should ensure that the website that they will create can be viewed optimally no matter what platform a person uses.

Responsive design can help you with this and it adjusts the contents of your page depending on what your visitors use to access the website.

Card-based Layouts

When a person uses their mobile phones, you want to make sure that whatever it is that you’re offering on your site can easily be accessed. This is where card-based layouts come in.

Have you ever used Pinterest before? When you access the app or its mobile website, you will be presented with cards for easier navigation.

This is why such a layout is key if you want to make the mobile crowd happy.

Employ the Use of Advanced Scrolling Mechanisms

Presenting your content in a linear fashion is, well, old-fashioned. You have to use dynamic scrolling to keep users engaged.

So, instead of just scrolling down to see more of your content, they could either swipe the screen left to right or you could present some cards so that users can choose to see specific points of your content, and so on.

Use your imagination and put yourself in your visitors’ shoes. How will you make your website more accessible in a way that caters to both the people who use their desktop computers and those who prefer to use their mobile devices?

Video-centric Ideas

A couple of years ago, Bill Gates, the founder of Microsoft, said that content is king. Although it has changed a bit through time, the main idea still remains the same.

One change that people are already adapting to is the use of videos as content instead of just purely text-based articles.

The thing about videos is that users can just sit back and relax while they watch whatever it is in the said medium.

Aside from that, using videos makes your website more interactive and dynamic and it will become livelier than ever.

So, instead of being a more text-based website, better use videos from now on.

Stop Using Stock Images

You’ve probably noticed that most websites make use of stock photos. This is highly discouraged since you will just be like the crowd, meaning, no originality. Plus, you run the risk of using the same stock photos, which will make your site just like the “rest of the pack.”

Instead of using stock images, why not capture your own? Again, use your imagination and visualize some key sites where you can snap a couple of photos for use on your website.


Gilbert RogersAugust 9, 2018

3min37

The design a business chooses for its site largely impacts the way the possible client will perceive them. From selection of background colour to design; distinct elements of a site come together to make a first impression on guest.

What it implies is that a badly designed site may lead to prospective customers leaving your site and landing on your competitor’s company. Therefore, your site’s design can significantly affect several elements of your electronic marketing plan, and this is much more obvious than in content marketing.

 

What’s content marketing?

Content marketing can be described as the practice of producing content that doesn’t directly focus on the organization’s product or logo; instead it creates interest from the relevant items by supplying necessary specifications and data.

Even though these guides aren’t essentially a marketing, however they have an influence on the customer as people are more inclined to buy the materials from your site, instead of a competitor.

 

  1. Availability

Among the most vital elements to think about while designing a home-based site is its availability. If one day you would like to put an informational article on your site, be sure it’s simple to read and access. Your site needs to be easily navigable so that customers can discover the appropriate information without going via the unnecessary and irrelevant content.

Creating a readily navigable setup with needed drop-down menus set up makes it much easier for people to find what they’re interested in and get it faster.

 

  1. Appearance

Visitors will evaluate the quality and trustworthiness of your articles solely based on how professional your site looks. On the flip side, even if your content is of excellent quality, poor website design may turn your traffic off.

If your site appears obsolete or visually cluttered, users can confine themselves from believing you a valuable source. You have to have a professional design that may represent your professionalism and earn the most precious trust of visitors

 

 

 

  1. Readability

After availability and appearance, the following essential thing to consider on your site is the content. The content should be readable and you have to consider the textual styles and also the size is the same for all content as the differentation might bring difficulties for the reader to read your content. Making great determination of textual styles and hues is basic in deciding to what extent guests will remain on your site before taking off.

 


The design a business chooses for its site largely impacts the way the possible client will perceive them. From selection of background colour to design; distinct elements of a site come together to make a first impression on guest.

What it implies is that a badly designed site may lead to prospective customers leaving your site and landing on your competitor’s company. Therefore, your site’s design can significantly affect several elements of your electronic marketing plan, and this is much more obvious than in content marketing.

 

What’s content marketing?

Content marketing can be described as the practice of producing content that doesn’t directly focus on the organization’s product or logo; instead it creates interest from the relevant items by supplying necessary specifications and data.

Even though these guides aren’t essentially a marketing, however they have an influence on the customer as people are more inclined to buy the materials from your site, instead of a competitor.

 

  1. Availability

Among the most vital elements to think about while designing a home-based site is its availability. If one day you would like to put an informational article on your site, be sure it’s simple to read and access. Your site needs to be easily navigable so that customers can discover the appropriate information without going via the unnecessary and irrelevant content.

Creating a readily navigable setup with needed drop-down menus set up makes it much easier for people to find what they’re interested in and get it faster.

 

  1. Appearance

Visitors will evaluate the quality and trustworthiness of your articles solely based on how professional your site looks. On the flip side, even if your content is of excellent quality, poor website design may turn your traffic off.

If your site appears obsolete or visually cluttered, users can confine themselves from believing you a valuable source. You have to have a professional design that may represent your professionalism and earn the most precious trust of visitors

 

 

 

  1. Readability

After availability and appearance, the following essential thing to consider on your site is the content. The content should be readable and you have to consider the textual styles and also the size is the same for all content as the differentation might bring difficulties for the reader to read your content. Making great determination of textual styles and hues is basic in deciding to what extent guests will remain on your site before taking off.